Top Business Challenges Dealers Face in 2015

As the leader of Dealer Marketing, I am always challenging our team to look at every client interaction through the eyes of the dealer. This means understanding the challenges that our clients face as dealers.

Since I was putting this together for our team meeting I thought I would share my list and welcome your feedback. (These are in a special order.)

Business Challenges

  1. Growing net new business
  2. Competitive pressure from a growing list of competitors: OEM direct, other local dealers, managed print companies, MSP’s…
  3. Profit margin pressures and maximizing the value of the business
  4. Recruiting and retaining great talent
  5. Getting a ROI from managed network services
  6. Cross-selling hardware clients into managed network services
  7. Finding ways to engage with buyers who are doing much of their research online before contacting a rep
  8. Developing a simple message that the sales reps can use that communicates everything that the dealership can do for a client

What else would you add to this list? Feel free to add your comments below.

Originally published on LinkedIn Pulse.

About the Author

Darrell Amy: Start Your Revenue Engine

Darrell Amy

Darrell is passionate about helping generous leaders and their organizations grow revenue and impact. He’s the author of Revenue Growth Engine and the soon-to-be-released book, Exponential Growth. Darrell motivates audiences as a professional speaker, sparks ideas in growth mastermind sessions, and serves on the board of several innovative companies.

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