by Damy@convergenceconsulting.biz | Nov 14, 2019 | Blog, Strategy
Over the past few months, I’ve had the privilege of leading many management teams through Revenue Growth Workshops to make a plan to drive organic revenue growth. My favorite companies to work with are ones that use Gino Wickman’s EOS (Entrepreneur’s Operating...
by Damy@convergenceconsulting.biz | Jun 17, 2019 | Blog, Sales
Five Keys To More Effective Sales Prospecting Results – Convergo Originally published on Convergo.
by Damy@convergenceconsulting.biz | Jun 13, 2019 | Blog, Marketing
What you sell and what your clients buy may be two very different things. We think we sell products and services. What our clients really buy is outcomes. Theodore Levitt, the father of modern marketing put it brilliantly: “People don’t buy drill bits, they buy...
by Damy@convergenceconsulting.biz | Jun 6, 2019 | Blog, Marketing
Having grown up in Canada, I love maple syrup. I remember Saturday mornings at the sugar farm. Each spring right as the snow was beginning to melt we’d head out into a grove of maple trees. Each tree had a spigot with a small bucket attached. Sweet sap would drip into...
by Damy@convergenceconsulting.biz | May 30, 2019 | Blog, Marketing
This week I’ve been creating the website content for the new suite of services our team here at Convergo will roll out this summer (can’t wait to launch this!) It’s got me thinking about what our ideal prospect looks like. We all have ideal prospects. These are the...
by Damy@convergenceconsulting.biz | May 2, 2019 | Blog, Marketing
With today’s decision-makers and influencers scouring the web for information during the buying process, digital marketing has become an undeniably important partner in revenue generation. While I will always be the first to affirm that salespeople create, build, and...
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